![]() You, too, could turn yourself into a Grady twin thanks to PepsiCo, which will launch an augmented reality Snapchat filter on Super Bowl Sunday “allowing fans to superimpose themselves into the twins scene in the DEW commercial” to “thrill their followers with the filter.”ĭuring the game at Hard Rock Stadium in Miami Gardens, Florida, Mountain Dew will also unveil a campaign featuring Tony, Danny’s invisible friend in “The Shining.”įor anyone who needs an explanation as to how a new soda offering could possibly warrant a take on “The Shining,” PepsiCo writes in a press release: “This modernized MTN DEW version of the story, further showcased how some things really can be as good as the original. And then we’re treated to Cranston dressed as the young Grady twin girls in full blue-dress regalia.ĭon’t worry. Instead, good-sport Cranston declares, “Heeeere’s MTN DEW Zero!” to Ellis Ross, also a good sport who admits she was indeed thirsty amid her panic.Īnd to finish off this baffling, inexplicable, but somehow entertaining cry for consumers’ attention, a flood of Mountain Dew comes spewing from the hotel’s elevators. If at this point you were hoping for a “Heeeere’s Bryan!” instead of the iconic “Heeeere’s Johnny” catchphrase, you’ll have been led astray by this bizarro ad. “Come out, come out, wherever you are,” Cranston says before he gingerly taps on the bathroom door with a soda bottle, offering the beverage to Ross, playing a terrified Wendy Torrance just like Shelley Duvall did in the film.Ĭranston uses his ax to chop open the bathroom door, as Ellis Ross swats away the weapon with a body scrubbing brush - obviously a better option than Duvall’s kitchen knife. In this version, though, rather than being possessed by his own demons, the “Breaking Bad” star is amped up on the notion that MTN DEW Zero Sugar, unveiled earlier this year by PepsiCo, tastes just like the original. The 30-second commercial sees Cranston starring as Jack Torrance, the role made infamous by Jack Nicholson, as he goes on an ax-wielding tear in a fit of rage at the Overlook Hotel. That’s what ad execs seem to think, at least, so for a new zero-sugar iteration of the neon soda, their Super Bowl ad stars Bryan Cranston and Tracee Ellis Ross in an absurdly kooky take on the 1980 film based on Stephen King’s creepy best seller. Surely, the first thought you have upon hearing “Mountain Dew” is Stanley Kubrick’s “The Shining,” right? ![]() We've got dozens of fun flairs to choose from.Hyundai Super Bowl commercial unites Boston celebs for ‘wicked smaht’ ad. ![]() So grab your Pogs, Surge cans and Thriller cassettes, and we'll see you in /r/nostalgia! ![]() times we shared with loved ones, both humorous and sad. Here we can take pleasure in reminiscing about the good ol' days. Whether it's an old commercial or a book from your past, it belongs in /r/nostalgia.
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